Google considers joining UK broadband market

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Internet company Google is considering plans to launch a wireless internet product in the UK, according to the Guardian.

The California-based corporation, which is best known for its world-famous search engine, is thought to be interested in entering the UK's broadband market after the UK's regulator revealed proposals to introduce more competition in the sector.

Ofcom plan to ask major companies including Vodafone to give back part of the UK's 2G spectrum, which is ideal for high-speed broadband, so new competitors can join the market.

Chief executive of Ofcom Ed Richards said: "Our proposals are designed to make more spectrum available for high-speed mobile broadband services across the whole of the UK and to ensure that the UK mobile market continues to be one of the most competitive and innovative in the world."

Google's possible entry into the market comes after a study by Computeractive magazine discovered that 62 per cent of their readers were receiving less than half of the speed advertised by their internet service providers.

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